NNAMDÏ has shared one other preview of his forthcoming LP Please Have a Seat, which arrives October 7 by way of Secretly Canadian and his personal label Sooper Information. ‘Anti’, which follows earlier minimize ‘I Don’t Wanna Be Well-known’, is accompanied by an Austin Vesley-directed video. Test it out beneath.
“I actually like teetering on the sting of playful and unsettling and I believe we did that with this video,” NNAMDÏ remarked in a press release. “The track/video is a journey by way of how generational and childhood trauma can present itself in several methods as an grownup, particularly if by no means confronted. Mainly the issues that assist create your origin story. I’ve had this video thought for the reason that track’s conception and Austin actually introduced my therapy to life.”
What excited me about adapting a therapy written by Nnamdi was that it had so lots of the components that make his music nice — playfulness and shock, some darkness and contrasts, depth in a short while body — and in addition that it was clearly coming from a really private place for him. Taking a visit by way of his thoughts is a thrill, and I’m happy we had been in a position to attract out this broader facet of Nnamdi’s relationship to the track and share that. On a technical stage I’m so pleased with the crew and solid of this factor for making all of it occur in a single day. From sunny backyards to darkened, dilapidated hallways, everybody was on this wild journey that day and did such a tremendous job preserving the narrative collectively and sustaining the fantastic thing about the pictures.